TY - GEN AU - Duening,Thomas N. AU - Hisrich,Robert D. AU - Lechter,Michael A. TI - Technology entrepreneurship : : Taking innovation to the marketplace SN - 9780128222034 U1 - 658.8 PY - 2021/// CY - London PB - Elsevier KW - Innovaciones tecnólogicas KW - Emprendimiento KW - Derecho de autor KW - Nuevas empresas KW - Industrias de alta tecnología KW - Doctorado en Ingeniería N1 - Incluye índice; Incluye notas bibliográficas al final de cada capítulo; 1. Technology Entrepreneurs in the Global Economy; 2. Becoming an Entrepreneur; 3. Creating Your Venture; 4. Understanding Your Market; 5. Developing Your Products; 6. Protecting Your Intellectual Property; 7. Legal Structure and Equity Distribution; 8. Financing the Venture; 9. Acquiring Capital Resources; 10. Launching Your Venture; 11. Marketing Your Venture; 12. Contracts; 13. Managing the Venture: Strategy and Operations; 14. Venture Leadership; 15. Valuing and Exiting Your Venture; 16. Your Entrepreneurial Career ER -